You’ve downloaded every single “freebie” on the Internet and still feeling lost.
You’re wasting hours, blankly staring at your phone, thinking about what to post today?
You haven’t posted for days and you’re feeling guilty.
The kind of people who follow you are not really your clients. You wish you had more comments and inquiries for your services. But your engagement is close to “0”.
You just wish somebody told you what to do step by step.
“A brand is not just a logo, website, or business card. It’s an experience.”
Your brand is the overall impression you give to your audience that expresses the value you provide.
My passion is helping small businesses like yours figure out what makes them tick – their brand – the emotive set of experiences, interactions, stories, and identity that will draw customers and clients to them and make them stand out from the pack.
I then help them communicate this essence to their audiences in the best possible manner, with a critical eye, giving them solid branding and marketing advice along the way.
If you’re looking to start a new brand, or need to rescue a struggling brand identity, or better still are looking to grow your business, and need help to craft your brand story, brand essence, and positioning, then my strategic approach is the best one for you.
According to Social Media Examiner, 97% of small businesses use social media to attract new customers, but 85% of business owners aren’t sure how to best utilize it.
A strategy is at the heart of all your social media efforts. A strategy defines how your business will achieve its communications goals.
Four years ago I moved to sunny Barcelona. I didn’t have a job and I barely spoke the language. But I was determined to build my photography business and not settle for a boring 9-5 job. I took every opportunity to take photos and make connections. I went to networking events, I took photos of bloggers for free and I emailed all the model agencies in town. Hint – that didn’t really help much.
I bought a dozen marketing and self-development courses and spent countless hours trying different approaches. My breakthrough came when I discovered the power of intentional posting on Instagram and branding myself in a way to stand out from others.
Soon after that, I became a full-time, well-earning photographer. I’ve never paid for ads.
I am a firm believer and a living example that if you put your mind (and work!) into something you really want, you can achieve it.
Today I want to share my knowledge and experience with you so that you can save time and focus your energy on things that are really important to start making (good) money on your passion.
“It was great working with you! I’ve arrived at all of this quite overwhelmed and not knowing where to start. To have someone who could take me back to the basics and give me a roadmap was really helpful. The workbook helped me generate lots of ideas for content that I will be able to use over and over again. You helped me gain clarity on who I was talking to and how. Very helpful!”
– Dana Andrew, Yoga Teacher